
Website
Websites built to increase conversion rates and improve your online visibility. Monthly updates with fresh content, images, and features ensure continuous growth.
More about websites ↗Home-service coaching & growth strategy
Let us show you how with our expert coaching and proven marketing strategy, from the Willson family, who built King Heating, Cooling & Plumbing.





Tim, Luke & TJ Willson, and the King Heating, Cooling & Plumbing team on the job
Revenue generated for our clients
Generated with 5Fold Marketing over a decade-long partnership*
We've helped dozens of service pros get unstuck and start growing. Most great service companies eventually hit a wall. Growth slows, what used to work stops, and progress begins to feel impossible. Luckily, there is a better way.
*Past client results with 5Fold Marketing. Not a guarantee of future performance. Read the full disclosure.
We've been in your shoes
Tim Willson, along with his sons Luke and TJ, grew King Heating, Cooling & Plumbing from humble beginnings to over $30 million in annual revenue. Now they help other home-service businesses do the same.

King Heating, Cooling & Plumbing began as a family business. Tim Willson grew it alongside his sons, Luke and TJ.
Stuck on growth? You're not alone
We've heard the same story from many business owners. Tap a problem to see how we work on it.
How we work

If you don't know where you're going, you'll never know if you've arrived.
We start by building a custom, data-driven growth plan with you. It gives us a roadmap to follow and a way to measure what's working and what's not. No more winging it.
Every successful business starts with a real plan. Without one, you're just guessing—throwing money at ads, trying out new tactics, and hoping something sticks. We begin by working closely with you to build a custom, data-driven growth plan tailored to your business goals. This plan gives us a roadmap to follow and a framework to measure what's working—and what's not. It's how we identify opportunities, eliminate waste, and adjust in real time. No more reactive marketing. No more winging it.
Business coaching
We're not career coaches or corporate consultants. We've made the mistakes, figured out what works, and now coach home-service pros to do the same, with a practical approach built for the trades.

Clear strategies, leadership guidance, and accountability. We help you streamline operations, improve decision-making, and build a business positioned for long-term success.
A proven partnership
For over a decade, Three Markateers and 5Fold have partnered to help home-service businesses grow smarter and faster, combining strategic consulting with powerful, proven marketing systems.
Strategy and coaching from people who've run a home-service company. Marketing and tracking from a team that does it every day.
What 5Fold runs for you →Marketing services · delivered by 5Fold
Not all leads are created equal. We specialize in qualified prospects: the ones most likely to become paying customers.

Websites built to increase conversion rates and improve your online visibility. Monthly updates with fresh content, images, and features ensure continuous growth.
More about websites ↗
Keyword optimization, content creation, and link building to grow your site's visibility, traffic and online presence.
Learn about SEO ↗
Targeted campaigns and data-driven strategies to maximize reach, engagement, and ROI.
Discover lead-gen ads ↗
Creative combined with analytics for brand exposure. Engaging visuals and strategic placements drive growth and awareness.
Details about display ↗
Content creation, community interaction, and targeted advertising to build loyalty and drive conversions.
Learn about social ↗
Encourage satisfied customers to share positive experiences, which builds trust and attracts new business.
Ask about reviews →Results
Drag the slider on each photo to compare. Every figure is a past client result with 5Fold Marketing.

BeforeAfter
BeforeAfter
BeforeAfterTransparency & ROI
Through tracking and CRM integration, every marketing dollar is connected to booked jobs and dollars collected. Tap each step.
Ad spend → Every dollar is budgeted and visible: how much you've spent, where it went, and any remaining funds rolled over into future campaigns.

Who we help
From startups just opening their doors to established businesses looking to scale. If your company depends on consistent leads and local visibility, we can help.









Common questions
Still have a question? Ask us directly. A real person replies within one business day.
We primarily work with home service businesses—such as HVAC, plumbing, electrical, roofing, painting, pest control, and remodeling companies. That said, our marketing strategies are adaptable, and we've successfully supported businesses across other industries as well. If your company depends on generating consistent leads and growing local visibility, we can help.
No. We partner with companies at every stage—from startups just opening their doors to established businesses looking to scale. Our marketing plans are tailored to your goals and the current market, so you don't need to be a "big player" to see real results.
That depends on your current online presence and which strategies we put in place. Paid ads (such as Google Ads and LSAs) can generate results quickly—often within weeks. SEO, content marketing, and brand authority efforts typically take 3–6 months to gain traction. Our goal is to build both short-term wins and long-term growth.
A consultation starts with understanding your business goals, challenges, and target audience. We'll review your current website, digital presence, and marketing activities to identify opportunities. From there, we'll create a customized strategy recommendation—giving you a clear roadmap before you decide to move forward.
Yes. Transparency is at the core of our services. Each month, you'll receive detailed reports that show key metrics like lead volume, cost per lead, ad spend, conversions, and ROI. We also review these reports with you, so you know exactly how your marketing dollars are working.
Ready to get started?